We are Dark Turtle

Hi, I’m Michael, founder of Dark Turtle Clothing. That’s me on the right introducing my daughter to the beach life ☝🏻

I started the brand back in the middle of lockdown 2021. To be honest, my main reason was to keep the stoke going as much as possible. 

Lockdown was a pretty brutal time for us all, but fortunately we were still able to enjoy nature, even if it was only for brief periods at a time. Surfing is a huge passion of mine and it became pretty clear to me how much I rely on being outside. If I was feeling like this then there must have been so many other people out there feeling the same way. So I decided to start a brand where I could share my passion with everyone and anyone who wanted to join in!

 You might be wondering, where did the name came from?

“Dark Turtles are the wanderers of the ocean”

In ancient history, the Dark Turtle has always been regarded as a symbol of the North and the guardian of winter swells. Based in Tynemouth, our brand is inspired by the sheer beauty of the unspoilt North-East coastline. Being close to the North Sea means cold blood runs through our veins and a 5mm wetsuit is like our second skin. 

We’ve always been inspired by a desire to be outside, exploring the world, regardless of the conditions. Life is nothing without adventure and thats exactly what Dark Turtle represents!

Eco Friendly Clothing

Whether we are surfing, skating, mountain biking or snowboarding, our entire brand and lifestyle revolves around nature. For us, being outside is the place we feel most alive. In order to help protect the planet, we feel it is our social responsibility to provide our designs in eco-friendly alternatives, whilst also maintaining high levels of quality and functionality. All of our products, whether organic or not, are now delivered to your door in eco-friendly and sustainable packaging.

The products themselves are made with sustainable materials (usually GOTS Organic Cotton or a mix with Recycled materials) and printed using sustainable inks, so you can be sure you are causing as little damage to the planet as possible. 

It will always remain our primary goal to be committed to the environment and we are constantly striving to make as much of a difference as we possibly can. Going forward we have committed to donating a % of our revenue towards saving baby sea turtles, so each order placed now helps to save 10 sea turtles!

Wear and share the Turtle

The planet is a such a big place and the Dark Turtle is the wanderer of the oceans. As a brand, we want to see you climbing mountains, hiking through forests and discovering beaches you’ve never been to before.  Hopefully you’ll decide to take us along with you, but whether you wear the Turtle or not, just remember that life is a wave, so grab your board and make sure you absolutely shred it to pieces!

Peace, Michael x